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Content & social media

Social media content creation and post scheduling

Your company on social media at a steady pace: an editorial line, posts created and scheduled, a monthly report. For companies without a content team.

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Facts behind this service

  • Our own routine of daily posts in English and Portuguese, produced with AI, reviewed and published on schedule

  • 14 guides published on this website, in English and Portuguese, with sources and FAQs

  • This website as reference: Lighthouse mobile 100/100/100/100 in production (Sep 30, 2026)

  • 20+ years of software engineering; US enterprise clients since 2022

Recognize this situation?

  • The company last posted months ago, and anyone who looks you up finds an idle profile.

  • Someone on the team posts when there is spare time, with no calendar, and every post sounds different.

  • You know you need to be on LinkedIn and Instagram, but each network asks for its own format and copy.

  • The previous agency delivered graphics, but nobody could say what the posts brought in.

What we deliver

  • Editorial line

    Editorial line

    Topics, tone of voice, audience and goals for each network, defined with you in the first month and reviewed every quarter.

  • Monthly calendar

    Monthly calendar

    Topics and dates of every post of the month, approved by you before production, so nothing goes live without your sign-off.

  • Posts and carousels

    Posts and carousels

    Copy and graphics for each post in the native format of the network: size, text length and tone. A carousel counts as one post.

  • Scheduling

    Scheduling

    Once you approve, each post is published automatically on the dates and times of the calendar, in your company tool or ours, without you publishing anything.

  • Monthly report

    Monthly report

    Reach, engagement, clicks and followers for each network, with what worked and the topics proposed for the following month.

  • Short video (add-on)

    Short video (add-on)

    Script and editing of videos up to 60 seconds from footage you record, for Reels, TikTok and YouTube Shorts.

See also: ebook writing services, e-commerce content writing, and AI business process automation.

Results and experience

  • Master Timm content routine

    Scope:
    Own content · LinkedIn and X

    The routine we offer already runs every day on the founder’s LinkedIn and X: technical posts in English and Portuguese, each with an image, carousel or video, produced by AI, reviewed by a person and published automatically. This is our own content; the first client case of this service is not published yet.

    • Daily posts in English and Portuguese
    • An image, carousel or video in every post
    • Automatic publishing at the set time
  • mastertimm.com (this website)

    Scope:
    Own content · not a client case

    We propose to start with the weekly plan on one network. The content we have produced so far is on this website, with guides in English and Portuguese, sources and FAQs.

    • 14published guides
    • English and Portuguese versions
    • Lighthouse mobile 100/100/100/100

Facing a similar challenge? Tell us the problem and the timeline.

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Who it is for and who it is not

Social media content creation is the planning, production and scheduling of your company posts: an editorial line, copy, graphics and carousels adapted to each network. Hire it when your profiles go quiet for lack of time or staff, and you need a steady posting pace without building an in-house team.

A good fit for

  • Companies without a content team that need to keep their profiles active at a steady pace.
  • B2B businesses that want authority on LinkedIn with content about what they do.
  • Companies serving the US and Brazil that need content in English and Portuguese.
  • Small marketing teams that want production and scheduling off their own queue.

Not a fit for

  • Anyone looking for ad management or paid traffic: we do not work with paid media.
  • Anyone who needs community management, answering comments and messages all day.
  • Anyone who wants to buy followers or likes: the content works for customers, not vanity metrics.
  • Anyone who needs video shoots with a crew: we edit the footage you record.

How it works and timelines

  1. First conversation and proposal

    First conversation and proposal

    We learn the business, the audience, the networks and the plan that fits. You receive the proposal with the plan, the networks and the monthly price.

  2. Editorial line

    Editorial line

    First month

    We set topics, tone of voice and goals for each network and build the first calendar. You approve it before production.

  3. Production and approval

    Production and approval

    Every month

    The copy and graphics of the month are produced in a batch and sent for approval, with one round of changes per post.

  4. Scheduling

    Scheduling

    Every month

    Approved posts scheduled on each network, on the dates and times of the calendar.

  5. Report and adjustment

    Report and adjustment

    Every month

    A report with the metrics of each network and the topics of the following month, adjusted by what worked.

Typical ways to engage this service
ScopeTypical timelineEngagement modelInvestment
Weekly plan4 posts a month on the first networkMonthly, 3-month minimumMonthly subscription$390/month
3x-a-week plan12 posts a month on the first networkMonthly, 3-month minimumMonthly subscription$890/month
Daily plan30 posts a month on the first networkMonthly, 3-month minimumMonthly subscription$1,790/month
Short videoScript and editing up to 60 seconds, from footage you recordAlongside the planAdd-on per video$60/video
Customer system (CRM) and sales funnelForms, WhatsApp and an automatic reply to every leadSet in the proposalCustom projectOn request

Prices by number of networks

Progressive discount: the 2nd network is 50% off, the 3rd 60% off and the 4th onwards 70% off
Plan1 network2 networks3 networks4 networks
Weekly$390$590$740$860
3x a week$890$1,340$1,690$1,960
Daily$1,790$2,690$3,390$3,940

Prices in US dollars (USD). The proposal confirms the scope and the price before work starts.

Want to know which format fits your project?

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Technical details

How we use AI with governance and the stack

AI with governance

An automated routine produces and publishes; a person supervises every post before it enters the calendar. It is the same routine we run on our own profiles.

  • Automated productionTopic research, copy, a version in another language and graphics generated by AI from your editorial line.

  • Human review of every postFacts, numbers, names, tone of voice and claims.

  • Automatic publishing on the set days and times, only after approval.

  • Alt text on images and an AI-content label where the network asks for one.

  • No data about your customers goes into a draft without your permission, and AI images never show real people.

Stack and integrations

  • Instagram
  • LinkedIn
  • Facebook
  • X
  • Threads
  • TikTok
  • YouTube Shorts
  • Pinterest
  • Meta Business Suite
  • mLabs
  • Buffer
  • Canva
  • Claude

Frequently asked questions about Social media content

How much does social media content creation cost?

On the first network, the weekly plan costs $390 a month, the 3x-a-week plan $890 and the daily plan $1,790. Every extra network is discounted: 50% off the second, 60% off the third and 70% off from the fourth. The table above shows the total for 1 to 4 networks.

Which plan should I choose: weekly, 3x a week or daily?

To bring an idle profile back, the weekly plan is enough: one good post a week beats several with no plan. The 3x-a-week plan is the pace for growing on a network. The daily plan suits brands with enough to say and an audience for a daily conversation.

Which social networks do you post on?

Instagram, LinkedIn, Facebook, X, Threads, Pinterest, TikTok and YouTube Shorts. The last two need video, so they come with the short video add-on. Each network gets the post in its own format: the same topic becomes a carousel on Instagram and a text post with an image on LinkedIn.

Do you run ads or boost posts?

No: the plans cover organic content, creation and scheduling. If your company already advertises, your team or media agency can boost the posts, and we deliver the pieces in the format they ask for.

Do I approve the posts before they go live?

Yes: the calendar and the posts of each month are sent for approval before scheduling, with one round of changes per post. Nothing is published without your sign-off. Key dates and launches go into the calendar when you let us know in advance.

Is there a minimum term? Can I change plans?

The contract is monthly, with a 3-month minimum, the time an editorial line needs to show results. After that, you can change plans or add and remove networks every month. Annual prepayment comes with 10% off.

Do you also set up a CRM and sales funnel?

Yes, as a custom project: forms, a customer system (CRM), WhatsApp and an automatic reply to every contact so the leads your content brings in are not lost. The price comes after the first conversation, because it depends on the tools you already use and the integrations needed.

About Master Timm

Master Timm

AI-focused IT consultancy

Get to know Master Timm

Senior engineering from discovery to delivery: whoever designs the architecture also writes and reviews the code.

  • 20+ years of software engineering experience
  • Projects for US and Brazilian companies, under B2B contracts
  • Specs, tests and documentation in the client's repository
  • Fixed scope, capped time & materials or retainer, in USD or BRL

Why Brazil

  • São Paulo is 1–2 hours ahead of US Eastern Time, so working hours overlap.
  • We work in English: calls, specs and documentation.
  • Remote B2B work for US companies since 2022.
  • Scope, ownership and confidentiality are set in the contract before work starts.

Master Timm · Updated on

Tell us which networks your company needs to keep active

In the first conversation we learn the business, the audience and the networks. The proposal states the plan, the number of networks and the monthly price, and the first month starts with the editorial line.

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